This is a NY based multidisciplinary designer specializing in branding, editorial design, and art direction. I have worked with different cultural brands and agencies including Wax studio and 2x4. Previously, I worked at Sundae School as a creative director. Currently, I run a studio name Teleport, based in Seoul. Also, work as a freelancer in New York.
CONTACT:
WINDLY@P-KIM.INFO
windly.phillip
CREATIVE SERVICES:
BRANDING,DIGITAL DESIGN,CREATIVE DIRECTION,ART DIRECTION,PHOTOGRAPHY(FILM MEDIUM FORMAT)
POST ARCHIVE FACTION
Collaboration with POST ARCHIVE FACTION (PAF)
A visual study from the thesis of Perspective and Phenomenon
2020
CREATIVE DIRECTION/ART DIRECTION/DESIGN
SUNDAE SCHOOL "GENESIS" COLLECTION
Creative direction and art direction for a capsule collection for Sundae School, The Genesis: Renaissance Campaign reinterprets the story of the world's creation with the looking glass of cannabis that is whimsical as it could be but true to our culture. The designs paired with each day of Genesis: Renaissance story tell a narrative of how cannabis leads to creativity and creation.
2020
CREATIVE DIRECTION/ART DIRECTION/DESIGN
SUNDAE SCHOOL:SUNDAE CAVE LA POPUP STORE
SUNDAE CAVE is the LA pop-up store for Sundae School that is inspired by Allegory of the Cave by Plato. Through a pop-up store, Sundae School reinterpreted the perspective of cannabis culture by visual and physical experience that has various programs, merch, and design.
2019 - 2020
CREATIVE DIRECTION/SPATIAL DESIGN/BRANDING
SEOUL FASHION RADIO
SFR: Seoul Fashion Radio is a podcast regarding culture, fashion, and business based in Seoul, Korea. To perform the flexible identity system, logotype treatment plays with the specific grid system and photos.
2020
IDENTITY SYSTEM
SUNDAE SCHOOL: 420 POSTER EXHIBITION
To celebrate April 20, Sundae School invites 30 designers and hosts a poster exhibition with the question that "What do you do at 4:20".
By unique visual language and ideas, it shows various interpretations of the cannabis culture.
2019
EXHIBITION
S/S20: HOLY WATER
S/S20 collection is inspired by Korean folk paintings. In Korean folk paintings, the fairy cleans the world by bathing in holy water. This collection is interpreted it in a dreamy, street-like voice under the theme of cleansing.
DESIGN:
PHILLIP KIM
AUDREY BARK
DAE LIM
PHOTO:
CREATIVE/ART DIRECT: PHILLIP KIM
PHOTO: KIU KA YEE
ASSISTANCE: JIMMY NYEANGO
HAIR/MAKEUP: YUUI
2019
CREATIVE DIRECTION/FASHION
BOILER ROOM X SUNDAE SCHOOL
What is better than a steam room? A Boiler Room with Sundae School Pharmacy. Sundae School collaborated with our friends at Boiler Room to open a one-day-only Pharmacy, where we prepared herbal potions and smokes to enhance the musical experience curated by Goldlink and friends. It was also packed tightly, with over 1200 people inside and 500 people waiting outside. We are usually not fans of things that are packed too tight, but this event was one for the books.
2019
BRANDING/MOTION/SPATIAL DESIGN
SUNDAE FLOWER SHOP
Featuring a custom flower bar and ABCBD private tutoring sessions, you will be able to customize your own rolls with floral accents, based on your desired intent. The pop-up will also feature an interactive installation titled "Nightcap,"
named after Sundae School's Product launching in California in May.
2019
IDENTITY SYSTEM/SPATIAL DESIGN
CADEJO 1ST ALBUM "FREEBODY"
2019
GRAPHIC DESIGN
SUNDAE SCHOOL CANNABIS LAUNCHING CAMPAIGN
Creative direction and art direction with the SSC design team to develop the cannabis launching campaigns.
2019
PACKAGE DESIGN/ART DIRECT/EDITORIAL
IT DOESN'T NOT WORK ISSUE 05
An exuberant, experimental, community-oriented surfboard exhibition, It Doesn’t Not Work is hosted every Spring by Wax friends’ Picture Farm Studios in Williamsburg, Brooklyn. Each year, Wax works with Picture Farm to author and produce a catalog ‘zine that captures the spirit and craft of the corresponding show. The form of each zine often matches the idiosyncrasy of the surf craft — hand made, unexpected and completely unique.
2019
EDITORIAL
<SELF INITIATED PROJECT>
FTNFO: FLOWER THAT NEVER FALLS OFF
FTNFO: Flower That Never Falls Off is an international non-profit organization raising awareness for the fate of so-called comfort women, i.e. women and girls forced into sexual slavery by the Imperial Japanese Army in occupied territories before and during World War II. The term “comfort women” is a translation of the Japanese ianfu, a euphemism for prostitutes.
It is to the enhancement of the rights of former comfort women by establishing FTNFO. In South Korea, people still face a hard reality that is closely related to the problems of the comfort women’s various rights. Both governments of Korea and Japan are currently under political compromise and negotiation. However, It doesn't have any progress.
The goal of FTNFO is to communicate with the victim and educate people to prevent the future. Type treatment that rotated 45 represents the theme of flowers that never fall off. The simplified shape of the petal is used as a secondary graphic element that has different messages and emotions as each flower has its unique message and symbol.
2018
BRANDING/EDITORIAL/UI,UX/EXHIBITION/INSTALLATION
<SELF INITIATED PROJECT>
LAFP: LOS ANGELES FASHION PARISH
LAFP is the new name of LA FASHION DISTRICT. LAFP is an innovative district for people who are interested in fashion and start up their own creativity. LAFP has 4 districts that represent brands, manufacturers, select shops, and shows. Each of the districts has a code and color. LAFD helps Fashion Designers/Startup brands to promote themselves. People can experience different levels of brands and culture. Fashion is not just a beauty of the surface, more than that, it an expression and language of one’s idea, culture, and identities. Through the LAFP, people can experience and communicate with other cultures and identities. Also, they will be educated in different kinds of cultures and starts to understand others.
2018
BRANDING/EDITORIAL/UI,UX
<SELF INITIATED PROJECT>
BANALITY MAGAZINE
Banality magazine is about Materials. Every issue introduces and curated in different uses and perspectives within selected materials for designers. Civilization can be formed by the abundance of concrete, glass, textiles, metals, and other materials. Materials are invented and made by humans, but on the contrary, the material makes us a human being.
Issue01: Plastic
Issue02: Fabric
2017
BRANDING/EDITORIAL
MJ POPUP is the exhibition of Minjoo Lee, who is a fine artist, based in Los Angeles. Conversion of the canvas is the main thesis of this exhibition. The identity system united artworks in a voice and communicate the artist's ethos and message unconsciously. It gives the ironic to the people by showcase the solid grid system with abstract painting on the bag(as a canvas)
2017
IDENTITY/EXHIBITION DESIGN
ART DIRECTORS CLUB
2017
IDENTITY SYSTEM
Psy-Fi Sans is inspired by open sans. The font has medium weight, low contrast, and wide. Psy-Fi Sans is used for science and technology magazine, editorial, display, and identity. During the project, I focused on the relationship between letters as rt / ae / sa / rf / ra.
2017
TYPE DESIGN
This is a NY based multidisciplinary designer specializing in branding, editorial design, and art direction. I have worked with different cultural brands and agencies including Wax studio and 2x4. Previously, I worked at Sundae School as a creative director. Currently, I run a studio name Teleport, based in Seoul. Also, work as a freelancer in New York.
POST ARCHIVE FACTION
Collaboration with POST ARCHIVE FACTION (PAF)
A visual study from the thesis of Perspective and Phenomenon
2020
FASHION/CAMPAIGN BRANDING
SUNDAE SCHOOL "GENESIS" COLLECTION
Creative direction and art direction for a capsule collection for Sundae School, The Genesis: Renaissance Campaign reinterprets the story of the world's creation with the looking glass of cannabis that is whimsical as it could be but true to our culture. The designs paired with each day of Genesis: Renaissance story tell a narrative of how cannabis leads to creativity and creation.
2020
CREATIVE DIRECTION/ART DIRECTION/DESIGN
SUNDAE SCHOOL:SUNDAE CAVE LA POPUP STORE
SUNDAE CAVE is the LA pop-up store for Sudnae School that is inspired by Allegory of the Cave by Plato. Through a pop-up store, Sundae School reinterpreted the perspective of cannabis culture by visual and physical experience that has various programs, merch, and design.
2019 - 2020
CREATIVE DIRECTION/SPATIAL DESIGN/BRANDING
SEOUL FASHION RADIO
SFR: Seoul Fashion Radio is a podcast regarding culture, fashion, and business based in Seoul, Korea. To perform the flexible identity system, logotype treatment plays with the specific grid system and photos.
2020
IDENTITY SYSTEM
SUNDAE SCHOOL: 420 POSTER EXHIBITION
2019
EXHIBITION
S/S20: HOLY WATER
S/S20 collection is inspired by Korean folk paintings. In Korean folk paintings, the fairy cleans the world by bathing in holy water. This collection is interpreted it in a dreamy, street-like voice under the theme of cleansing.
DESIGN:
PHILLIP KIM
AUDREY BARK
DAE LIM
PHOTO:
CREATIVE/ART DIRECT: PHILLIP KIM
PHOTO: KIU KA YEE
ASSISTANCE: JIMMY NYEANGO
HAIR/MAKEUP: YUUI
2019
CREATIVE DIRECTION/FASHION
BOILER ROOM X SUNDAE SCHOOL
2019
BRANDING/MOTION/SPATIAL DESIGN
SUNDAE SCHOOL POP UP NY
2019
IDENTITY SYSTEM/SPATIAL DESIGN
CADEJO 1ST EP/LP "FREESUMMER"
2019
GRAPHIC DESIGN
SUNDAE SCHOOL CANNABIS LAUNCHING CAMPAIGN
2019
PACKAGE DESIGN/ART DIRECT/EDITORIAL
IT DOESN'T NOT WORK ISSUE 05
An exuberant, experimental, community-oriented surfboard exhibition, It Doesn’t Not Work is hosted every Spring by Wax friends’ Picture Farm Studios in Williamsburg, Brooklyn. Each year, Wax works with Picture Farm to author and produce a catalog ‘zine that captures the spirit and craft of the corresponding show. The form of each zine often matches the idiosyncrasy of the surf craft — hand made, unexpected and completely unique.
2019
EDITORIAL
<SELF INITIATED PROJECT>
FTNFO: FLOWER THAT NEVER FALLS OFF
FTNFO: Flower That Never Falls Off is an international non-profit organization raising awareness for the fate of so-called comfort women, i.e. women and girls forced into sexual slavery by the Imperial Japanese Army in occupied territories before and during World War II. The term “comfort women” is a translation of the Japanese ianfu, a euphemism for prostitutes.
It is to the enhancement of the rights of former comfort women by establishing FTNFO. In South Korea, people still face a hard reality that is closely related to the problems of the comfort women’s various rights. Both governments of Korea and Japan are currently under political compromise and negotiation. However, It doesn't have any progress.
The goal of FTNFO is to communicate with the victim and educate people to prevent the future. Type treatment that rotated 45 represents the theme of flowers that never fall off. The simplified shape of the petal is used as a secondary graphic element that has different messages and emotions as each flower has its unique message and symbol.
2018
BRANDING/EDITORIAL/UI,UX/EXHIBITION/INSTALLATION
LOS ANGELES FASHION PARISH
LAFP is the new name of LA FASHION DISTRICT. LAFP is an innovative district for people who are interested in fashion and start up their own creativity. LAFP has 4 districts that represent brands, manufacturers, select shops, and shows. Each of the districts has a code and color. LAFD helps Fashion Designers/Startup brands to promote themselves. People can experience a different level of brands and culture. Fashion is not just a beauty of surface, more than that, it an expression and language of one’s idea, culture, and identities. Through the LAFP, people can experience and communicate with other cultures and identities. Also, they will be educated in different kinds of cultures and starts to understand others.
2018
BRANDING/EDITORIAL/UI,UX
BANALITY MAGAZINE
Banality magazine is about Materials. Every issue introduces and curated in different uses and perspectives within selected materials for designers. Civilization can be formed by the abundance of concrete, glass, textiles, metals, and other materials. Materials are invented and made by humans, but on the contrary, the material makes us a human being.
Issue01: Plastic
Issue02: Fabric
2017
BRANDING/EDITORIAL
MJ POPUP is the exhibition of Minjoo Lee, who is a fine artist, based on Los Angeles. Conversion of the canvas is the main thesis of this exhibition. The identity system united artworks in a voice and communicate artist's ethos and message unconsciously. It gives the ironic to the people by showcase the solid grid system with abstract painting on the bag(as a canvas)
2017
IDENTITY/EXHIBITION DESIGN
ART DIRECTORS CLUB
2017
IDENTITY SYSTEM
Psy-Fi Sans is inspired by open sans. The font has medium weight, low contrast, and wide. Psy-Fi Sans is used for science and technology magazine, editorial, display, and identity. During the project, I focused on the relationship between letters as rt / ae / sa / rf / ra.
2017
TYPE DESIGN